M Venkaiah Naidu to filmmakers: ‘Avoid showing violence, vulgarity, obscenity’
On Monday, Vice President M Venkaiah Naidu urged filmmakers to avoid presenting violence, "gross vulgarity, and obscenity" in their work. "A picture should be a vehicle with a greater purpose - a carrier of social, moral, and ethical messages," he remarked at the 67th National Film Awards event.
M Venkaiah Naidu also added that Films should avoid "highlighting violence" and "express society's rejection of social problems."
He went on to say that a good film should be able to move people's hearts and thoughts, and he urged filmmakers and artists to use the medium for the benefit of society and the country.
"Cinema has the ability to bring education in addition to entertainment," he remarked. "Cinema should usher in optimism and happiness, not be limited to ordinary entertainment," M Venkaiah Naidu remarked.
The vice-president cautioned the film industry against doing anything that "weakens the rich culture, traditions, values, and ethos of our great civilisation."
M Venkaiah Naidu discussed India's soft power as the world's largest film producer, noting that Indian films are seen all over the world. "Films are one of our most important cultural exports, serving as a vital link in the global Indian community's connection to the rhythms of life back home," he said.
India's vice-president went on to say that because Indian films have a global audience, they should convey "Indianness" and serve as cultural ambassadors.